I don't notice my current ride except when I have company in it and I don't have the radio goin as loud. Then I kinda get that self-concious feeling as I hear every little crack and bump in the road as we go over it. Oh well. I think I read somewhere about another brand.. tein maybe? Having a good soft ride? I dunno maybe the illuminas will help a bit? Either way thats prolly the setup i'm gonna go with.