Love how Dino comes in and says "No, they aren't." That's GOLD.

Here's my take on Hyundai.

Never mind the already stated fact that Hyundai has steadily improved build quality while providing the benchmark in warranty coverage that pretty much everyone else has since copied, then come up with the brilliant job loss coverage for new buyers recently which has since been copied. And never mind that their cars have been looking better with each passing model year, with more standard features and amenities, safety systems and the like. Never mind any of that stuff. After all, they've just been building the most in-demand power plants for the cargo ships that carry 90% of the world's fuel and products for the last 30 years or more.

Simply put, Hyundai makes the largest, most powerful engines - outright - in the world and they've done so for years.