Well for extremely paranoid they have alarms that can activated, deactivated and tracked through GPS or cell phone network. I think the long range remote is not new and compustar had an alarm with a mile range for a while, the coolest feature is the dot matrix display. Long range is very useful feature for a remote start. Instead of goofy icons on current 2 way remote transmitters, this one can display anything on the screen, still displays icons but now they look good.

Is it need? no. is it cool gizmo? yes!!!
Does ur cellphone need a color display? no. was it become cool and became a standard feature on most? yes


btw they clifford is not the first ones to come up with that, prestige aps998 has a dot matrix display but Clifford aka DEI did take it to a different level. I am waiting for APS998 to come out on the market. I'll snatch it right of the shelf.

Basic features Range is ¼ mile and the dot matrix display shows only messages.